Last Updated: December 8, 2025
What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.
We also use similar technologies such as web beacons (pixels), local storage, session storage, and device fingerprinting, which serve similar purposes. For the purposes of this policy, we refer to all of these technologies collectively as "cookies."
Types of Cookies We Use
We use cookies and similar technologies for the following purposes:
1. Strictly Necessary Cookies
These cookies are essential for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt-out of these cookies as they are necessary for the website to operate.
- Session management and authentication
- Security and fraud prevention
- Load balancing and server routing
- Cookie consent preferences
- Accessibility settings
Duration: Session cookies (deleted when you close your browser) and persistent cookies (retained for up to 1 year)
2. Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information about website usage. This helps us improve our website and user experience.
Services Used:
- Google Analytics 4 (GA4): Tracks page views, user interactions, traffic sources, demographics, and user behavior patterns
- First-party analytics: Internal analytics for website performance
Data Collected:
- Page views and navigation patterns
- Time spent on pages
- Traffic sources and referrers
- Device and browser information
- Geographic location (general, not precise)
- User demographics and interests (inferred)
Duration: Up to 14-26 months (varies by service)
Opt-Out: You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-onor by using our cookie consent tool.
3. Advertising Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They also help measure the effectiveness of advertising campaigns. These cookies may track your browsing habits across different websites to build a profile of your interests.
Services Used:
- Google AdSense: Displays personalized advertisements based on your browsing history
- Meta Pixel (Facebook Pixel): Tracks conversions and enables retargeting on Facebook and Instagram
- Programmatic Advertising Platforms: Various ad networks and demand-side platforms
Data Collected:
- Pages visited and content viewed
- Ad interactions (clicks, views, conversions)
- Browsing history across websites
- Interests and preferences (inferred)
- Device and browser information
- IP address and location data
Duration: Up to 1-2 years (varies by service)
Important: Under CCPA, sharing data for advertising purposes may constitute a "sale" of personal information. See our California Privacy Rightspage for information on opting out.
4. Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences and providing personalized content.
- Remembering your cookie preferences
- Language and region selection
- Personalized content display
- User interface preferences
- Tool calculation history (if saved)
Duration: Up to 1 year
5. Affiliate Tracking Cookies
These cookies are used to track affiliate referrals and attribute sales to our affiliate links. When you click on an affiliate link, a cookie is placed on your device to track the referral.
Services Used:
- Amazon Associates: Tracks clicks and purchases from Amazon affiliate links
- CarVertical: Tracks referrals to CarVertical services
- Other Affiliate Networks: Various automotive and related affiliate programs
Duration: Typically 24-30 days (varies by affiliate program)
Note: Under CCPA, sharing data with affiliate partners may constitute a "sale" of personal information. See our California Privacy Rightspage for information on opting out.
Third-Party Cookies
In addition to our own cookies, we use various third-party services that may set their own cookies on your device. These third parties may collect information about your online activities across different websites. We do not control these third-party cookies. Please refer to the privacy policies of these third parties for information about their cookie practices.
Third-Party Services We Use:
- Google Analytics 4: Privacy Policy
- Google AdSense: Privacy Policy
- Meta (Facebook/Instagram): Privacy Policy
- Amazon Associates: Privacy Notice
- Mailchimp: Privacy Policy
- Vercel (Hosting): Privacy Policy
- Supabase (Database): Privacy Policy
Cookie Duration
We use both session cookies and persistent cookies:
- Session Cookies: Temporary cookies that are deleted when you close your browser. These are used for session management and security.
- Persistent Cookies: Remain on your device for a set period or until you delete them. These are used for preferences, analytics, and advertising.
The duration of persistent cookies varies depending on their purpose:
- Essential cookies: Up to 1 year
- Analytics cookies: 14-26 months
- Advertising cookies: 1-2 years
- Functional cookies: Up to 1 year
- Affiliate cookies: 24-30 days
Managing Your Cookie Preferences
You have several options for managing cookies:
Cookie Consent Tool
When you first visit our website, you may see a cookie consent banner. You can use this tool to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences by category
- Change your preferences at any time
You can access the cookie consent tool at any time by clicking the cookie icon in the footer or by visiting our Cookie Policy page.
Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Block all cookies
- Accept only first-party cookies
- Delete cookies
- Set preferences for specific websites
- Block third-party cookies
Note: Blocking cookies may impact the functionality of our website and your user experience. Some features may not work properly if cookies are disabled.
Browser-Specific Instructions:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Edge: Settings → Privacy, search, and services → Cookies and site permissions
Opt-Out Links for Specific Services
For advertising and analytics cookies, you can opt-out through the following links:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ad Settings: Manage Google Ad Settings
- Meta (Facebook) Ad Settings: Manage Facebook Ad Preferences
- Network Advertising Initiative (NAI): NAI Opt-out
- Digital Advertising Alliance (DAA): DAA Opt-out
- Your Online Choices (EU): EU Opt-out
Note: Opting out does not mean you will stop seeing advertisements. You will still see advertisements, but they may be less relevant to your interests. Also, if you delete cookies or use a different browser or device, you may need to opt-out again.
Do Not Track Signals
Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no uniform standard for how websites should respond to these signals. We do not currently respond to Do Not Track signals, but we respect your cookie preferences as set through our cookie consent tool or browser settings.
If you have enabled DNT in your browser, we recommend also using our cookie consent tool to manage your preferences, as this provides more granular control over which cookies are used.
Mobile Devices
If you access our website on a mobile device, you may need to manage cookies through your mobile browser settings. The process varies by device and operating system:
- iOS (Safari): Settings → Safari → Block All Cookies
- Android (Chrome): Chrome menu → Settings → Site settings → Cookies
You can also use our cookie consent tool on mobile devices to manage your preferences.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational, legal, or regulatory reasons. The "Last Updated" date at the top of this page indicates when this Cookie Policy was last revised.
We will notify you of material changes by posting the updated Cookie Policy on this page and updating the "Last Updated" date. We may also display a notice on our website or send email notifications for significant changes.
Contact Us
If you have questions about our use of cookies or wish to exercise your privacy rights, please contact us:
AutoSpecs Daily
Los Angeles, California, United States
Email: privacy@autospecsdaily.com
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